Top Real Estate Agent Promotional Items (2024 Edition)

1 product

How To Choose Promotional Items for Your Real Estate Business In 2024

When it comes to choosing real estate promotional items, there are a few factors you’ll want to keep in mind. As a real estate agent, your marketing efforts are key in standing out in the competitive real estate business. So, choosing the right promotional gifts can make a big difference. Choose items that you can personalize with your logo and contact information to stay top of mind.

When it comes to selecting the best realtor promotional items, it’s important to customize them to reflect your brand. Think about what will color the image of your real estate business in the minds of your potential clients. A key shaped bottle opener or a house shaped magnet clip could be a fun and witty idea to leave a lasting impression with your customer. Here's a few suggestions.

Real Estate Branded Pens

Custom branded pens can vary in cost depending on the style, quantity, and customization options. When shopping for promotional products like pens, it's important to consider the return on investment that they can bring to your business. While some may see them as a small expense, the impact they can have on your marketing giveaways can be significant. With options like magnetic business cards, calendar pens, or realtor swag such as house shaped stress balls, the choices are endless.

Additionally, high quality promo pens can be a useful real estate marketing tool to give out at new home buyer seminars or mortgage workshops. These promo items can also be included in mailer packs sent to neighborhood residents as a way to demonstrate the professional and thoughtful nature of the broker. Whether you're a new agent looking to gain exposure in the market or a seasoned realtor looking to retain clients, giving out high quality promotional pens can be a successful marketing strategy. Pens are often easy on the wallet as well! And besides, who doesn’t need another pen?? Its the gift that keeps on giving. 

Pricing

Custom branded pens can vary in price depending on the style, material, and quantity ordered. On average, a single pen can cost anywhere from $0.50 to $5 or more. The price may decrease with larger orders, making it more cost-effective to purchase in bulk for promotional purposes. You usually can get some high-quality pens starting at $2 each. 

Real Estate Branded Notepads

There are numerous advantages to using branded notepads or memo pads for marketing. They can be a great way to express gratitude to clients during open houses or closing meetings. They can also be given as gifts to new homeowners or referrals. Branded memo pads play a key role in every step of the real estate process, from the initial viewing to the final contract signing. By including a custom logo or slogan, they can serve as an effective promotional tool for agents to showcase their contact details and build brand loyalty. Furthermore, they come in a variety of designs, ranging from classic black to vibrant pink, allowing for a statement of style. Whether clients use them for taking notes during property visits or organizing their schedules, branded memo pads are a practical and memorable item that leaves a lasting impact and showcases your thoughtfulness.

Pricing

Custom branded notepads vary in price depending on the quantity and type of customization requested. They can range from a few dollars per pad to upwards of $20 per pad for higher quality or specialty options. This item make a great way to show appreciation to a recipient.

Custom Branded Keychains

Custom branded keychains are the most budget-friendly way to stay top of mind. Whether you attach them to your bag or keys, these keychains with your logo or design will help you make a lasting impact on potential customers. You can easily order online and browse through various options to find the perfect keychain for your needs. With options to print on both sides of the keychain, you can decorate them with your company logo, slogan, or contact information. The best part is that they are blank canvas for your creativity, so you can come up with a unique design that will make you stand out. Whether you need spare keychains for house events or to give out as promotional items at trade shows, custom branded key chains are an economical choice. 

Pricing

The cost of Custom Branded Keychains can vary depending on factors such as quantity, design complexity, and materials used. In general, prices typically range from a few cents to a few dollars per keychain. Bulk orders often result in lower costs per unit, making them a great option for large-scale promotions or giveaways. Higher-end materials like metal or leather can increase the price, but also add a touch of luxury to the keychains. Overall, Custom Branded Keychains provide a versatile and affordable marketing solution for businesses looking to increase brand visibility and customer engagement.

Bonus Question 1: How Many Promotional Items Should a Realtor Order?

When deciding how many promotional real estate items to order, it’s important to consider the needs of your business and your target audience. Whether you’re looking to give out agent gifts at an open house or house shaped key chains for new homeowners, you’ll want to make sure you have enough on hand to meet demand. Take into account the size of your client base, the frequency of events or promotions, and the types of items that will best represent your brand. It’s always better to have a few extra items in storage than to run out at a crucial moment.

We’ve all seen the landscape of a desk cluttered with promotional sport bottles, stress chips, and first home decor. While it’s great to have a variety of items to choose from, you don’t want to overwhelm your clients with too many choices. By navigating the ordering process thoughtfully and strategically, you can ensure that your promotional items have a positive impact and are well received.When it comes to decoration, agent gifts can be a subtle yet effective way to show appreciation for your clients and build lasting relationships. Consider ordering a mix of practical items and unique items that will make a lasting impact. By choosing the best promotional items for your target audience, you can happily promote your business and create memorable experiences for your clients without breaking the bank.

Bonus: 10 Types of Real Estate Promotional Items An Agent Should Avoid

  • 1. Inappropriate or Offensive Items

    • Items with political or religious messages
    • Potentially offensive humor or imagery
    • Controversial products such as tobacco or alcohol-related items

  • 2. Low Quality or Unusable Items

    • Cheap plastic trinkets
    • Items with easily breakable parts
    • Items with poor printing or branding quality

  • 3. Items Not Relevant to Target Audience

    • Generic items that hold little value to potential clients
    • Items unrelated to real estate or home ownership

  • 4. Overly Promotional or Branded Items

    Items with excessive branding or logos

    Items that scream advertising rather than value

  • 5. Environmentally Unfriendly Items

    • Items made of non-recyclable materials
    • Single-use plastic items
    • Items that contribute to waste or pollution

  • 6. Items of Minimal Utility or Value

    • Items that are likely to be discarded or unused
    • Items that do not provide long-lasting value or utility
    • Food in some cases

  • 7. Potentially Unsafe or Hazardous Items

    • Items that may pose a safety risk to recipients
    • Items with sharp edges or small parts that could be choking hazards

  • 8. Items That Overshadow Your Brand's Image

    • Items that may not reflect the professionalism of your real estate brand
    • Items that could create a disconnect with your brand's identity

  • 9. Items That Lack Practicality or Functionality

    • Items that serve no practical purpose for recipients
    • Items that lack functionality or usability

  • 10. Items That Do Not Align With Your Brand Values

    • Items that may contradict your brand's mission or values
    • Items that do not resonate with your target audience's preferences